iPhone usability appearing on the web

Designers will often talk about using “common design patterns”. Basically, it’s a jargonny way of saying that we try to use familiar pieces of user interface so that new users don’t feel there is a massive learning curve when getting their heads around a new service.

This evening I was using a website, Twilert, and I was interested to notice that a pattern made popular by the iPhone UI is appearing in website design. Look at the sliders for “ON” and “OFF” on the iPhone…

… and note how this pattern has been repeated on the Twilert website.

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